About Us
From one generation to the next, in family hands every step
From a grandfather who created a business from passion, to grandchildren who became passionate about carrying on the family legacy.
Syrian born, Rateb El Husseini, had a passion for textiles, at the age of 20 he decided to travel to France and learn all about the topic that fascinated him. His travels lead him to Egypt where he saw an opportunity and opened a weaving company in the 1930s. Ahead of the game, his reputation quickly picked up as the Syrian textile expert in Egypt. Following in his footsteps his two sons, Samir & Maher, each took over an area of interest and carried on their fathers legacy. In 1974, Samir El Husseini founded Kobba Dyers , expanding the business and focusing on Dyeing & Finishing of fabrics. In 2002 Samir & Maher decided to expand even further and opened Modern Kobba specializing in Dyeing, Printing & Finishing of fabrics. With the launch of Modern Kobba, the third generation was introduced to the factory. Mohamed Al Husseini joined as a Sales Manager. Dalia Al Husseini, handled operations and purchasing. Asma El Husseini, founded The Design House in 2014, specializing in design & digital printing . Rateb El Husseini, named after his grandfather, joined as a Business Development Manager.
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Meet The Team
Mohamed El Husseini
Partner, Sales Director
B.A Marketing, John Molson School of Business, Concordia University
Following up every step of the process, Mohamed ensures clients deal with him on a personal level and receive their fabric completely satisfied. Mohamed is involved in all steps of the production process, from sampling to order delivery to guarantee the client is well taken care of.
Dalia El Husseini
Partner, Procurement & Supply Chain Director
Master of Business Administration, The American University in Cairo
BSc in Mathematics, The American University in Cairo
Her role in the company allows her to ultilize her analytical skills, business analysis and operational management knowledge to better enhance the supply chain model of the company with the aim of creating value, maximizing growth and improving overall business performance.
Rateb El Husseini
Partner, Business Development Director
BSc Management & Marketing for Textiles, University of Manchester
Reassuring the company's mission by adding value and engaging in continues improvement projects., Rateb has a passion for monitoring performance. He continues the development of Enterprise Rescourse Planning (ERP) and the building of integrated quality systems into the company. He is always on the lookout for new technologies and systems to help expand the company.
Asma El Husseini
Partner, Marketing Director of Kobba Group, & Creative Director of The Design House
B.A Art & Design, The American University in Cairo
With a passion for design, Asma graduated and continued to take several short courses with Central Saint Martins and London College of Fashion. In 2014 she went on a textile design training in a digital printing house in Como, Italy. A few months later with the same passion, she founded The Design House, a design based textile design printing studio. She continues to manage The Design House while managing the design & sampling stage for Kobba Group.